COPY (digital) vs. PRINTING (offset)

We consider this with every job. What is the difference?

Offset printing is a commonly used printing technique in which the inked image is transferred (or “offset”) from a plate to a soft rubber blanket, then to the printing surface. This method is best used for jobs with large
quantities and no variable data.

Digital printing refers to methods of printing from a digital based imager, such as a copier, directly to a variety of media. Digital printing has a higher cost per page than more traditional offset printing methods, but this price is usually countered by the cost saved in avoiding all the technical steps needed to make printing plates and setting up the press. It also allows for on demand printing, short turn around, and even a modification of the image (variable data) with each impression.

USA Quickprint uses both methods of printing at both of our locations. When you place an order we will choose the most effective method with the highest quality to meet your deadline and budget.

The Importance of Proofreading

The number one mistake of proofreading is not proofreading.

Arocdnicg to rsceearch at Cmabrigde Uinervtisy, it deosn’t mttaer in waht oredr the ltteers in a wrod are, the olny iprmoatnt tihng is taht the frist and lsat ltteer are in the rghit pcale. The rset can be a toatl mses and you can sitll raed it wouthit pobelrm. Tihs is buseace the huamn mnid deos not raed ervey lteter by istlef, but the wrod as a wlohe.

For that reason it is important to read each letter and number when proofreading your next project.

Different software programs have spell/grammar check which finds most mistakes. However this function will not catch misspellings that form other valid words or incorrect facts.

“Stop the press! We have to make a change!”

How do you solve this problem? Proofreading! Not only should you look at your project but make sure to have a few other eyes look it over. Each time the project is reviewed try to focus on a different aspect.

1. Look at spelling.
2. Look at grammar.
3. Look at the facts.

– Your Friends at USA Quickprint

P.S. What mistakes did you find on our last newsletter? Who was paying attention? Email us the corrections and get $5.00 off your next order.